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hoteliers, accommodation, hospitality

How small accommodation businesses can take a long-term approach in unpredictable times

Social media has become a place for small accommodation providers to flex different aspects of their brand, from content...
digital PR

Six effective digital PR techniques to grow your brand

Digital PR focuses on building your brand credibility and enforcing customer trust through an impactful online presence....
videos, DIY

Elevate DIY marketing campaign with hi-end video on a budget

When combining online video tools with social media, you can create marketing strategies that are easily accessible and ...

What’s wrong with B2B marketing and why so many SMEs get it wrong!

B2B marketing has evolved to a point that it is not enough to just focus on "throwing out" as much content as possible a...
organic content, creators

How COVID-19 turned SMEs into overnight content creators

As content creators, many business owners found ingenious ways to reach out to their market despite the challenges posed...
collaborative, fast-track, predictions, digital tools

Digital technology drives sales – even for turf

A successful lawn entrepreneur in reveals why industries that have long relied on face-to-face customer interactions nee...