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Top tips for using social media to your advantage if you run a small business
To be able to solve your customers’ problems, you need to understand what their pain points are - social media provides ...
Game-changing LinkedIn news and updates
The best results on LinkedIn derive from a combination of an outstanding and inspiring personal profile alongside a comm...
How to nail your Instagram Reels
The head honchos of Instagram are giving priority to reels over posts – so you are looking at higher views and engagemen...
Get more bang for your buck with these Facebook ad tips
Testing your ads strategy and building brand awareness and credibility will take up the first few months before you see ...
Social media marketing trends for 2022
Stories are a very effective way to engage with customers as people don’t want to miss out on something that has time co...
Why small businesses need to have surveys in their marketing arsenal
Any insights gleaned from data conducted from surveys can give your business, brand and product the edge against your co...
The Goldilocks Syndrome on LinkedIn – what, how and why
Whether using LinkedIn for business generation and branding or just a place holder, a robust presence is vital, particul...
Get social
How to use social media to grow your brand. It’s no secret that a large amount of the population uses social media to ac...
How small businesses can embrace the “Metaverse”
With growing amounts of SMEs using Instagram and Facebook to generate brand awareness and sales, it’s reassuring they wi...
An SME guide to optimising social media campaigns
Growth rate accounts for how all your metrics are performing across the board - overall, this is the biggest indicator o...