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Economic impact of TikTok highlighted in new report
More than 8.5 million Australians and more than 350,000 Aussie businesses have a presence on TikTok, and that figure is ...
How to create a viral content calendar without damaging your brand
Create four or five content pillars, such as tips, case studies, or personal insights, representing the kind of content ...
TikTok leading social media growth in Australia
Australians aged 16 to 64 spend an average of six hours and 14 minutes using the internet each day, and one hour and 51 ...
Three ways to engage Gen Z in your workplace training
Soft-skills training is a fantastic opportunity to equip, encourage and support your team to help them develop their ski...
Q&A: Two friends band together to change women’s fashion
Nicole and Dani's ultimate goal is to establish The Basic Band as a household name and a wardrobe staple for every woman...
Instagram set to dethrone TikTok as fastest-growing social media platform
Instagram's user base reached one billion for the first time in 2020, a major milestone formerly reserved for social med...
How small businesses can use TikTok to grow their business
With over 3.5 million users across Australia and roughly 7 hours of daily Australian consumer usage, TikTok offers huge ...
Five TikTok Christmas marketing tips
The key to success in TikTok marketing is to make the message non-salesy and entertaining in a way that your target audi...
Ex-cop turned café owner becomes a viral sensation
Kayahan's efforts in promoting his new café have seen him gain 45.1k followers with 532.1k likes on TikTok, and 14.3k fo...
UK ice cream brand rides TikTok wave to launch in Australia
Starting out wholesaling to renowned London restaurants such as Nobu and high street outlets such as Yo! Sushi, Hoaward ...