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Followconsumer Archives
Aussie shoppers feeling the holiday shopping rush
35 per cent of Aussies plan to do their holiday shopping as early as November, especially during Black Friday.
Most ANZ consumers spending less at SMEs
The decline in consumer interest is attributed partly to ANZ SMEs leaving things to the last minute when it comes to mar...
From “smartsumption” to “shoppertainment”: what are the latest commerce trends?
The Afterpay report pointed out that retailers and brands must find ways to connect meaningfully with consumers in order...
Preference for Australian-made products remains strong
The new research has reaffirmed hat buying Australian-made drives a strong emotional response among consumers, making th...
Aussie consumers support purpose-led businesses
Consumers also expect that a brand’s social purpose will involve having an active role in society and take meaningful ac...
Stockland’s S Connect showcases brands to consumers in purchase mode
S Connect is seen as a dynamic tool to showcase brands and in turn, adds dynamism to the community centres as well,
Competition & consumer law
Competition & consumer law: your rights & responsibilities Under Australian competition and consumer laws, small...
2014 Shonky Award winners
Commonwealth Bank, Arnott’s, Amazon Kindle, Kmart and Thermomix were among the seven companies named and shamed at CHOIC...
Locals support small business
2014 Westpac Survey shows good things for local small businesses. Whether your small business is thriving or just surviv...