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A Black Friday bloodbath? Retail price war threatens to take small businesses to the brink
The ultimate victims of this price war ‘race to the bottom’ are small businesses, forced into offering their products at...
Black Friday: The science behind what compells consumers to spend
As well as tapping into 'urgency', Black Friday sales tap into 'scarcity'.
Small businesses fear a Black Friday backlash
Despite an awareness that consumer appetite for bargains is growing, many small businesses just can’t afford to service ...
SMEs warned of surge in cyber scams during pre-Christmas sales blitz
SMEs can be prime targets of cyber scams because they often manage their own finances and may not have dedicated IT staf...
As Black Friday sales kick off, these are the dodgy sales tactics to look out for
The consumer watchdog announced it would be watching out for various kinds of misleading sales conduct.
Retailers warned of ‘Black Friday sweep’ over deceptive discount promotions
“Misleading advertising may influence a consumer’s behaviour and impact their ability to make an informed purchasing dec...
The biggest Black Friday blunders – what Aussie small businesses get wrong
Winning brands treat Black Friday as the centrepiece of a season-long strategy, not a single weekend.
ACCC pursues businesses for misleading ads during Black Friday sales
The ACCC has gone after retailers who used misleading advertisements during the Black Friday sales, such as "up to" and ...
Black Friday: A small retailer’s lament
Some small-business owners lament how Black Friday has become a desperate scramble that both retailers and customers end...
Consumers urged to support local and small businesses this Black Friday
BusinessNSW has urged shoppers to support small businesses as they look to attain considerable sales growth this Black F...