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Bronwyn Reid

My name is Bronwyn Reid, and I am a small business enthusiast, or nut, depending on your perspective. I’m a serial small-business owner who has started three award-winning businesses from Regional Queensland, proving to myself (and others) that being a small-business owner in a regional area is actually a valid lifestyle choice.  Apart from starting and running businesses, I was a part-time university lecturer for 12 years. Now, I can combine my two main drivers – education and small business success (particularly in regional areas), through my speaking, writing, workshops, training programs, and advocacy. My specialty, and the subject of my first book, Small Company, Big Business, is the relationship between big companies and their small company suppliers. These two parties need each other, but they speak different languages. My job is to help them understand each other, and create valuable commercial relationships. I believe that without a vibrant small-business sector, Australia has no heart. It is small businesses that make communities successful. My second book ‘Small Company, Big Crisis: How To Prepare For, Respond To, And Recover From A Business Crisis’ takes on that theme – creating sustainable businesses.

From the author

Trust the key to bridging the communication in supply chain partnerships

If we can align our communication styles – or at least understand them – we can collaborate more effectively with our la...
contract, ATO protecting honest businesses, unfair contract terms

Unfair contracts are now officially illegal; do yours comply?

Ensuring your contracts are fair and balanced isn't just about legal compliance; it's a matter of upholding your brand's...

Governments want to buy from you, but you must do these six things first

SMEs must first understand that they may have to adjust to a whole new way of doing business when dealing with governmen...
brand loyalty

Brand perception vs reality: PwC, gas bottles, and the importance of ethics

Always live up to your brand and do what you say you will do - ethics are important for businesses of all sizes.

Floods, fires…and emojis: they are all risks to your business

For businesses keen on staying ahead, it's essential to keep adapting, learning, and most importantly, understanding the...

Micro-credentials: the solution to the “great resignation” and “quiet quitting” trend?”

Micro-credentials are flexible and customisable, allowing both employees and employers to tailor education to their care...
humour

Finding the humour in a crisis: how some business disasters ended up being hilarious

Some disasters are foreseeable and businesses should be able to identify those possibilities beforehand.

How business can help to heal our lack of trust

Trust is a vital component of any business, and it is essential for building and maintaining relationships with customer...

The time for greenwashing is over

The lack of standards and regulations in getting businesses to reduce their carbon emissions in a definite timeframe has...

Are you (and your team) just a commodity?

The only way to escape being a commodity business is to find a way to differentiate your offering from everyone else's -...