B2B sales strategies must into account who are the key decision-makers, their priorities, their expectations and how they buy.
Your B2B sales and marketing teams should be working together to assess buyer needs and determine the buyer enablement tools.
Despite the volatility and uncertainty, there are significant opportunities within B2B markets for SMEs to be able to restart their businesses.
B2B businesses should take this opportunity to plan ahead as to how they can achieve growth in the “new normal” business environment.
In order for the business to not only survive but thrive in this new environment, it is vital for the business owner to undertake post-pandemic planni…
Despite the volatility and uncertainty, many are businesses are upping their B2B spend in this “new norm” to help them grow and generate revenue.