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Nikki Weaver

Nikki Weaver has two decades of experience in the branding and marketing industry, including ten years working in some of London's biggest and most influential media agencies. She is passionate about brand transformation and loves seeing her clients flourish and evolve as they step into their new brand identity. Nikki considers herself a professional disruptor, particularly to the old business paradigm. After decades of working within the traditionally male-dominated advertising world, where people thrive on greed, status and power, Nikki strives to show business owners that there's a better way to work. Nikki is rapidly becoming the face of the new wave of entrepreneurs as more and more heart-centred businesses emerge in the market.

From the author

Do your brand values truly align with your target market?

Most businesses will have a core value or, at the very least, a vision that the owner(s) held when first starting up, th...