ethics Archives

brand loyalty

Brand perception vs reality: PwC, gas bottles, and the importance of ethics

Always live up to your brand and do what you say you will do - ethics are important for businesses of all sizes.

Consumers shunning brands that work with unethical suppliers

Over 80 per cent of consumers say that they will prioritise buying from companies that make it clear they have ethical s...
minority shareholders

When can a minority shareholder take action?

A guide to the rights of a minority shareholder in a smaller, unlisted private company, and the risks involved of holdin...