customer experience

customer experience Archives

Brand loyalty

More Aussies taking advantage of loyalty programs

Consumers report that connection to a brand is the most important driver of loyalty, even more so than price.

Omnichannel experiences boosting eCommerce sales

Around $15 billion of Australian online non-food sales in 2023 interacted with physical touchpoints, alongside online ch...
decline

Productivity key to small businesses overcoming economic headwinds in 2024

All small businesses, no matter their industry or their size, can benefit from adopting digital tools to automate day-to...
recovery, independent retailers, gift, sales

10 strategies to elevate sales during the holidays

In these final days leading up to Christmas, embracing these 10 strategies can be the key to navigating the bustling hol...
holiday season

SMEs’ preparations for the holiday season revealed in new report

To manage the challenges of the holiday period, 85 per cent of SME owners are looking ahead and implementing strategies ...

Data science: How can Australia’s small hospitality venues drive big revenue increases?

By embracing data, small hospitality businesses can make more informed decisions, improve guest experience and satisfact...
millionaire mindset

Six steps to scaling to your first million

It's easy to get caught up in day-to-day operations but to scale into the millions, you need to work on the bigger pictu...
CX, success, personal experience

How SMEs can elevate their customer experience in the digital age

Utilise technology to create a seamless experience across multiple channels, such as email, live chat, social media, and...

Omnichannel marketing and visual merchandising: leveraging a seamless customer experience

As the retail landscape continues to change, it is crucial SMEs seamlessly blend physical and digital touchpoints with c...

A survival guide for SMEs in the face of inflation

Adaptation is essential for staying competitive because, like it or not, inflation is not going anywhere soon.