communication
Followcommunication Archives

The letter that will help small businesses understand big companies
Large businesses would not usually send a letter to small-business suppliers but if they did, this is what it might be.

The worst small-business-related jargon revealed
We asked small-business owners what SME-related jargon they disliked the most – "side hustlers" be warned.

The letter that will change how big companies see your small business
Small businesses should understand the nature of the "GAP Effect" or the space between small and large companies that is...

Why we need to ditch slide-thinking
In developing a presentation, it’s very easy to become inward-focused and forget the needs of your audience.

Message, media and market
Carefully choosing your channel or platform is crucial - the best crafted message will always fail in the wrong media en...

Small budget, big growth: expanding your business with limited resources
When you have a good product, a compelling message, and fair prices, positive word-of-mouth and reviews naturally follow...

What to do when you have to promote your small business through public speaking
Before stepping onto the stage or in front of an audience, take the time to put pen to paper and clearly define the key ...

Thriving remotely: a small-business guide to overcoming remote work challenges
To succeed in this digital-first environment, businesses need to address the risks of remote work and adopt best practic...

Mastering the art of dealing with difficult people in your small business
In negotiation you need to shift the energy so it's not 'me versus you' but rather 'the two of us sitting side-by-side'.

Workers struggling with heavy workload, lack of clarity, and digital exhaustion
There is universal agreement that organisations need to do a better job innovating how employees communicate and collabo...