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Should small businesses let AI run their Meta ads?
It might be a good idea to carefully consider giving full control of your ads to the same platform who sells them to you...
Meta aims to fully automate advertising with AI by next year
Zuckerberg stressed that advertisers needed AI products that delivered "measurable results at scale" in the not-so-dista...
Solopreneurs are using AI like a co-founder. Is that a problem?
Like many small-business owners – 62.5 per cent, in fact – Bec Alison is a sole trader, and has no team to turn to when ...
ChatGPT’s e-commerce upgrade: How small businesses can benefit from AI shopping tools
AI search is the next frontier of e-commerce. Here’s how to get started.
Bye Gemini, hello Trello: small-business owners’ best productivity tools
Productivity tools are a hot topic this week, with Google recently integrating its Gemini AI model across its entire dig...
From responsible AI to minimising data collection: The 2025 tech trends SMEs should know
From responsible AI use to more mindful collection and use of data, here are some tech trends that SMEs should know for ...
Case studies: how SMEs are using AI to compete with big players
Here's how two small businesses are using artificial intelligence to streamline their marketing and inventory management...
Customers don’t trust businesses to use AI responsibly. What must change?
Consumers don't trust that their data is safe in the hands of businesses who use AI, while regulation lags behind.
Six recent tech developments that SMEs should know
Microsoft, Canva, Meta, and TikTok are introducing new tech developments that tap into technologies such as AI.
Customers view outstanding, 24/7 support as the SME “default”
When it comes to small businesses, Australian consumers don’t see outstanding service as a differentiator but a basic re...