But the reality is most small business owners are too busy, well, doing business and don’t have a huge amount of time to dedicate to creating and nurturing a digital marketing plan.
That’s where this handy infographic comes in.
While you probably can’t spend hours getting to know the ins and outs of digital marketing channels, tools and strategies, it’s worth learning the basic dos and don’ts so you can make informed decisions about how your business appears online.
Once you’ve got the basics down pat, you can begin to look at how external providers like Yellow can help you achieve your online marketing goals without having to do the legwork yourself.
So, without further ado…it’s time to take a look at our list of digital marketing dos and don’ts.
Need advice on creating a solid digital marketing plan? Yellow can help. From creating a website that looks great and gets found, to helping you top search results via SEM (search engine marketing), our team of digital experts are committed to helping SMEs do more business online. Head to yellow.com.au for details.