By truly understanding employee needs and goals, it is no wonder SMEs are winning the talent attraction and retention battle – when it comes to employers of choice, company size really does matter.
Across digital marketing and sales recruitment we have observed a major shift in both junior and senior candidates’ preference for SMEs as employers of choice. Gone are the days when workers preferred large companies with the all the resources, money and time to spoil them, and they turn to disruptor and challenger SMEs with flexible cultures. Whether the employees are junior or senior, most high-quality candidates want to join a business with positive momentum, an inspiring vision for the future, and somewhere they can practice their craft free of political shenanigans.
This is great news for SMEs. When most candidates come to see us to discuss the next stage of their career, they have a negative view of the large corporate environment. High-quality senior talent, in particular, often say they have “seen it all before and don’t want it again.” Their view is: why maintain the status quo when you can drive actual change? These people want to make an impact, use their diverse skill sets in broader roles, get things done and not get caught up in politics and continuous reorganisations. The young, smart and energetic millennials want a challenge where there is a fast-track career progression by working closer with senior people, an entrepreneurial and collaborative culture and all the added benefits of state-of-the-art workspaces and flexible working.
With all these in mind, it is no wonder SMEs are winning the talent attraction and retention battle. When it comes to employers of choice, company size really does matter.
Why the corporates are missing out
Here we are listing five reasons why the big corporates have lost their appeal:
Hello fun, flexible, forward-thinking SMEs
Here are some reasons how today’s SMEs are recruiting the best and the brightest junior and senior talent, and what others can learn from to fulfil employee goals:
Mark O’Connor, Co-Founder, Perceptor