Buy From The Bush, in partnership with PayPal Australia, has launched a new national competition for rural entrepreneurs and bush businesses.
The Buy From The Bush – Big Break initiative is open to Australians aged 18 and over based in rural Australian locations to pitch their business idea via social media for their chance to win a share of the $60,000 prize pool to or jump-start or upscale their business.
Unlike many other small-business pitch contests, Buy From The Bush – Big Break has been designed with a low barrier to entry by involving just a few simple steps:
- Visit the Buy From The Bush – Big Break landing page to complete an online entry form.
- Upload a two-to-three minute pitch video, outlining the business offering, product idea or plan to scale an existing business.
- Post a 15 second Instagram Reel selling the business/product idea in a fun and engaging way, on the business’s Instagram account. Instagram Reels must include the following handles and tags in the caption: @buyfromthebush @paypalau #buyfromthebush, #BFTBbigbreak #BFTBxPayPal. The post should be public.
“I wanted to support other big ideas from the bush and give other innovative rural businesses the chance for their ‘big break’,” Buy From The Bush founder Grace Brennan said in a statement. “It’s only natural we’d use social media as a channel to make entering easy and accessible.
“It may be a mere seedling of an idea, a proof of concept or an existing bush business that needs a little boost to get to the next level,” Brennan added. “We are looking for creative ideas that have strong market potential and will deliver positive outcomes to local rural communities.”
Entries will be judged on how effectively the pitch tells the story of the idea, the uniqueness of the idea, its commercial appeal and market potential, the positive impact the idea may have on the business’s local community, and the capability of the founder.
The panel of judges will then choose the top 10 entries who will be invited to submit a short-form business plan and pitch their idea to the experts for their chance to win:
- $30,000 to start-up or scale.
- Free access to the Buy From The Bush marketplace for one year.
- Membership to the Buy From The Bush Business Club on Facebook.
- A Digital Marketing Accreditation grant.
- PR Package from The Regional PR Co.
- Subscription to an online course and mentoring with Start Lab.
The runner-up will receive $15,000. The Australian public will also have the chance to vote on the top 10 entries for a People’s Choice prize of $15,000, via Buy From The Bush.
Entries are open until 12 pm on Monday 11 October.
