‘Most influential woman’ honoured at inaugural Women’s Small Business Champions Awards

Kate Toon, founder of the Stay Tooned group of companies, haasas named the Champion Influential Woman at the inaugural Australian Women’s Small Business Champions Awards 2022.

Toon topped 29 other finalists in the Champion Influential Woman category and was also a finalist in the Education Services category in recognition of her courses and education offerings.

Toon, a 2022 Inside Small Business Top 50 Small Business Leader, operates a number of digital businesses including The Clever Copywriting School, Digital Masterchefs and Recipe for SEO Success, which offer courses, memberships, resources, training and mentoring to thousands of small businesses in Australia and internationally. She has won numerous accolades including Businesswoman of the Year at the national My Business Awards.

“This is a win for all of the misfit entrepreneurs working smart, day after day, to achieve their small-business dreams,” Toon said. “My business is not an overnight success, it’s the result of 14 years of persistence, innovation and determination. But I’m still here, turning up and supporting my community every day. While I don’t see myself as an influencer I think my honest sharing about the highs and woes of my business does have a positive impact.”

Steve Loe, Managing Director of Precedent Productions and founder of the awards, said, “Excitedly, we’re seeing more and more women create, and take up leadership positions throughout the small-business community. The time has come to accelerate visibility of the incredible entrepreneurial spirit that so many women in small business display.

“Kate heads a group of digital educational businesses helping business owners, freelancers and entrepreneurs develop business success by improving their digital marketing and building their online visibility,” Loe added. “It is important to her to build a positive legacy by fearlessly educating thousands of businesswomen and giving back to worthy causes, through educational courses, resources and training and mentoring.”