Applied predictive analytics, Dean Abbott, Wiley
Big data – so important in business success today.
Predictive analytics gives data analysts and business managers the tools to interpret and implement the data into predictive modelling. This book includes in-depth case studies and hands-on examples as to how the information can be applied to common business scenarios.
The more information a business can collect and analyse, the more chance it has to be successful.
This book could easily be used as a how-to guide for those already employed within an organisation, to take the next step into predictive analysis modelling. It is targeted for large businesses, but there are more introductory books available for smaller organisations.
Because no matter how large or small, the more information a business can collect and analyse, the more chance it has to be successful.
Janene Murdoch
Educated Investor Financial Bookshop
