Every business wants to be better tomorrow than it is today but what can you do to make that so? It’s not so hard when you get down to the nuts and bolts to build continuous improvement into every aspect of even the smallest businesses. Let’s take a look at five ways you can get started today.
To improve, you need a plan. But, before you go racing off to talk about doing XYZ better and making 12 per cent more sales, it’s a good idea to take stock of where you are right now. That means looking at what you do, what your customers think of your business and your current capacities and capabilities.
It is unlikely you’re going to triple sales this year if you’re all doing double shifts in order to meet current demand. Things are going to have to change in other departments if you want to triple sales in this scenario. We begin at the beginning which is where we are today.
Before you start with dramatic programs to shift up the business culture or to implement six sigma on the manufacturing floor – look for some quick wins. These serve two purposes when you’re trying to create a continuous improvement style in your business:
What is the easiest way to find quick wins? Talk to your customers or your staff members?
People don’t hate change. This is a pure myth but they do hate pointless change. If you’re going to work towards continuous improvement people will support you but only if they can see a higher purpose behind the changes that you make.
Make sure you know exactly what you expect to achieve before you announce a change and that you consider what impact it may have on other areas of working life. If you double sales but don’t double the crew in the warehouse – don’t be surprised when your customers start getting angry about delayed deliveries.
Look, cost-cutting is a good idea but all too many small businesses become obsessive about what is spent and where rather than trying to grow the business. Everyone’s happier when the business gets bigger and there’s more money coming in. Almost nobody’s happy when you’re making 12 people share a pen because you’re trying to cut back on stationery spending.
One of the easiest ways to give a business a boost is to automate its processes using “robots” (machine tools on computers rather than cylons). These will tend to adhere to industry best practices (cutting down your need for training) and give productivity a significant boost.
If you tie automation into sales and marketing to begin with you can see an instant ROI and gain real business growth without it costing you a fortune. You can’t say fairer than that when it comes to improving your business.
Of course, there are a myriad of other ways that you can help continuously improve your business but these five ought to give you plenty to get started with. They’re proven strategies for delivering more bang for the buck and bringing more money through the door. Business bliss, if you were.
Jovana Vujnic, Head Honcho, Bumper Leads