Clubhouse is a fairly new, invite-only social media platform. It’s where
industry professionals and the elite network and engage. If you’ve been
fortunate enough to score an invite to Clubhouse make sure to follow the tips
below to make the most of the dynamic platform.
Your bio is everything on Clubhouse
Make sure your bio is catchy, short and sweet so you grab the attention
of those viewing your profile in the first two lines. Take the time to select
keywords that will resonate with your target audience, and go easy on emojis.
Having a concise and easy to read bio means that your audience will
connect with your brand’s personality immediately. Make sure you connect your
Instagram and Twitter accounts to Clubhouse so that you can connect with users
Another great feature of Clubhouse is that you can set your interests to
show on your timeline. This helps your audience see how they relate to you and
you can tailor the app to suit your conversational needs.
Be active on Clubhouse
Clubhouse rewards you with more invitations the more you participate.
Initially you will be given three invites but the more you participate in rooms
or host rooms the more invites you will receive. You can then use these to
strategically invite users who will engage with your brand or add value to your
Also, always be engaged in rooms that are relevant to your business
industry, your personal expertise and your target audience. Use your industry
knowledge to start conversations, open rooms and show interest in the
conversations going on around you. Use the app for networking with other
professionals in your industry to build relationships in a new way.
Clubhouse is built on community participation where being active and
engaged is recognised and rewarded.
Contribute and bring value on Clubhouse
Whilst listening is great to further your knowledge, the best way to
utilise the app to its fullest potential is to put your hand up to speak in
rooms where you can contribute. This is the best way for a lot of people to get
to know you and to hear what you have to say on a particular topic. You can
always look for ways to showcase your knowledge and experience on your particular
niche. Find ways to be unique and stand out, and always be collaborative with others.
Make sure you know Clubhouse etiquette, for example; always mute your
mic when you are on stage and not speaking, know that the party hats indicate a
new Clubhouse user and don’t try to overtake a host’s room.
Once you’ve got a feel for the app try hosting your own room with other
industry experts. Speaking about relevant topics is the best way for you to
reach more interested people and have them hear what you have to say. This is
also another way that you can organically plug your brand and business.
Clubhouse provides industry professionals with a unique opportunity to
showcase their niche, and to collaborate and network with other industry
professionals. Becoming confident on Clubhouse is the same as any other social
platform, the more you practice and engage, the easier it’ll get and the more
confident you’ll become!