Jewellers’ delight: SMBs head to Hong Kong

Asian expansion

Why local buyers and businesses flock to the world’s largest jewellery marketplace each year.

Companies from across the globe, including members of the 450-strong Nationwide Jewellery buying group in Australia, continue to head to the world’s largest jewellery marketplace.

The renowned twin jewellery fairs, The HKTDC Hong Kong International Jewellery Show and the HKTDC Hong Kong International Diamond, Gem & Pearl Show, attract international and regional jewellery manufacturers, wholesalers, retailers, distributors, buyers and designers through its doors each year.

The Diamond, Gem & Pearl show specialising in loose stones and raw material for jewellery will run from 2-6 March 2020 at AsiaWorld-Expo; while the Jewellery Show focusing on finished jewellery will take place in Hong Kong Convention & Exhibition Centre from 4-8 March 2020.  Major exhibit categories of Jewellery Show include antique jewellery, brand name watches and clocks, fine jewellery, finished jewellery, IT solutions for Jewellery, jade jewellery, jewellery accessories, jewellery display and packaging material, jewellery tools and equipment as well as silver jewellery.

At the 2019 edition, over 4600 exhibitors and over 90,000 visitors attended the event, which included pavilions to facilitate effective sourcing and buying, trend talks, industry seminars, jewellery parades and networking sessions. Experts also discussed the breakthroughs in computer-aided design and manufacturing at one of the event forums.

The rise of computer-aided design (CAD) and computer-aided manufacturing (CAM) has brought about a revolutionary transformation of the jewellery industry, which will affect the industry over the next decade.

Aussies lead the charge

Approximately 450 independent jewellery stores across Australia and New Zealand are members of the Nationwide Jewellers buying group. Earlier this year, the group organised a delegation to visit the Hong Kong International jewellery show for the sixth time, including 20 stores.

“Over the last two years, more stores want to come to the show because the MOQ [minimum order requirement] is much lower,” Niven McArthur, director of merchandise & marketing, Nationwide Jewellers, Australia, said.

“It is good for our stores to come here because they can find what they need and also know more about the global jewellery trends.”

Meanwhile, 30 year-old Dower & Hall, a UK jewellery retailer and wholesaler, attended the show for the third time.

“In the UK market, wealthy consumers like high-end jewellery, while young people like pearl jewellery which is more affordable and suitable for them to wear at work,” Diane Lesley Dower, owner, Dower & Hall, said.

At this year’s fair, Dower was specifically looking for silver and pearl jewellery.

“I have found four good suppliers from mainland China for the supply of sterling silver jewellery and pearl jewellery,” she said. “I’ll definitely buy from them because they can provide nice quality and good designs at attractive prices.”

And with four factories in Thailand, MKS, part of the German-based Hammer Group has been exhibiting at the Hong Kong International Jewellery Show for over 10 years.

“It has become the most important show for us because it brings new accounts to our company every year,” Majid Algouneh, executive chairman, MKS Jewellery International, said.

“We are keen to grow our business in the Far East as our products can meet their requirements in terms of quality, design and price. Our business started good on the first day of the show and we have met with a lot of customers mainly from Europe and the US.”

Find out more about the world’s largest jewellery marketplace.