Knowing the lay of the local land is vital for small businesses. Operating regionally rather than on a national level means search engine optimisation (SEO) can make a big difference.
Local SEO is all about appearing front and centre in search engine results. So, how can small businesses harness local SEO?
Learning the elements which affect local SEO rankings is a sure-fire way to make your business stand out. A competitive online edge is very important and can open exciting opportunities for local businesses who are looking to make a splash in their community. The above steps are the ideal place to start your SEO journey, but if you get lost along the way, directions are never too far away.
Joe McCord, General Manager, Digital8