Marketing - Page 36 of 38

Grow your email list

Grow your email list, 24 easy ways to grow your email list Growing your email list is an important goal for your business. Having more subscrib…

Common myths of content marketing

Common myths of content marketing In my years since a marketing student at university and looking back at my many roles in marketing throughout my …

Old marketing tools

Old marketing tools The sheer number of online marketing tools, services and software available can leave you feeling overwhelmed. From publishin…

Top three essentials for the year

Advertorial Top three essentials for the year For small-business people, the ability to make sense of global economic and consumer shifts, and bri…

What is a brand?

What is a brand? (hint, it’s not just a logo) Brand is a misunderstood term and a misunderstood concept, particularly for small business. A key mist…

What are the current affairs & news shows looking for?

What are the current affairs & news shows looking for? Most Australian current affairs shows (e.g. ACA and Today Tonight) are looking for a clear…

Reward your customers with warmth

Reward your customers with warmth For many businesses the Christmas period is a frantic whirl – completing orders, tying up major projects and ensu…

Make the year rewarding

Make the year rewarding February/March is when business really kicks into high gear! Everyone is back to their routine and it’s a great time to c…

Four tips to increase website sales

Four tips to increase website sales Your website is your online storefront. It isn’t just there so people can ‘find’ you online – it has a pr…

Do you rely on mobile?

Do you rely on mobile? The argument about whether you should have a website that is mobile-friendly – meaning simply that when people view your web…

Kick-start your online marketing

Kick-start your online marketing A good website doesn’t need to be complicated or expensive. More small businesses are now realising the importanc…

Facebook for your business

Facebook for your business – are you there? If not, why not? To choose which social-media platform your business should be on, and how to work that…

Google AdWords – the great debate

Ingvar Bjork / Shutterstock.com Google AdWords – the great debate It is the fastest way to appear on the first page of Google, you have the abilit…

Success starts with a marketing plan

Success starts with a marketing plan Every viable business needs a marketing plan. A marketing plan shows you how to achieve the goals you have set t…

Web marketing that works

Web marketing that works – book review Putting together a web strategy means weaving a web of social media, content marketing, blog, backlinks, SEO…

Marketing strategy first, creativity second

Marketing strategy first, creativity second There’s no doubt the constant communication we all face from technology and the digital world is painfu…

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