Marketing - Page 3 of 38

COVID-19 survival guide for SMEs: Seven ways to find more customers in tough times

A best-selling author and business coach on how to pivot your business and discover the best ways to find new customers in these challenging times.

COVID-19 survival guide for SMEs: the post pandemic brand-building blueprint

Customer experience expert Amanda Stevens answers all your questions around marketing and brand building in a post-pandemic environment.

How small businesses can leverage trends to stand out from the crowd

Understanding current design, creative, and cultural trends is one way local businesses can be unique and build stronger relationships with their cust…

Why social media will be vital for businesses throughout this pandemic

Social media usage rates are expected to spike as people self-isolate in their homes, making it the ideal marketing tool during the crisis.

Q&A: If the shoe fits, wear it!

How a podiatrist overcame the issue of finding footwear that was both fashionable and comfortable for her clients by opening her own shoe store.

Five principles you can implement today with no marketing experience

Regardless of your level of marketing experience, getting the word out about your new business venture is crucial in the early stages.

Changing it up: marketing and doing business in uncertain times

In these uncertain times SME owners need to find ways of doing business and servicing their customers in whatever way possible.

Marketing during Coronavirus: how to adapt for crisis or recession

Reorienting your marketing communication when a crisis hits can be very challenging, but is necessary so your business can continue to thrive.

How small budget businesses can leverage technology to survive

An online ordering platform is one way businesses with a small budget can fight back and stay afloat in these most challenging of times.

data mining, AI, digital stimulus, smart business, digital reslience

AI is coming for your boring small-business tasks!

SMEs arguably needs AI more than big copps – with fewer employees and fewer resources, harnessing it can allow you to do more with less.

Marketing tips to give your new online business a kickstart

A good online marketing strategy is about finding what resonates with your audience and doing more of it while not spending much money.


How to prepare for business peaks and troughs

While peaks and troughs are commonplace, it is a business’ ability to adapt to the ever-changing landscape that ultimately determines success.

dubious data, customer data program

Why dubious data could derail your sales and marketing

Sales and marketing campaigns based on data obtained in a dubious manner can expect to receive pushback from the customers they intend to target.

Discover the latest trends, tech and strategies for success at B2B EXPO

B2B EXPO 2020 is a one-stop-shop event that connects businesses across all industries with the best services, ideas and products available this year.

Getting the most out of marketing

How do you grow your market share at a time when customers are cutting back on spending you’re fight for visibility in a crowded marketing space?

Bernadette Schwerdt

Five surprising reasons you (still) need a business card

In the midst of the rush to make everything digital, the business card still remains important in more ways than just conveying contact details.


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