Changing it up: marketing and doing business in uncertain times
In these uncertain times SME owners need to find ways of doing business and servicing their customers in whatever way possible.
Mar 31
In these uncertain times SME owners need to find ways of doing business and servicing their customers in whatever way possible.
Reorienting your marketing communication when a crisis hits can be very challenging, but is necessary so your business can continue to thrive.
An online ordering platform is one way businesses with a small budget can fight back and stay afloat in these most challenging of times.
SMEs arguably needs AI more than big copps – with fewer employees and fewer resources, harnessing it can allow you to do more with less.
A good online marketing strategy is about finding what resonates with your audience and doing more of it while not spending much money.
While peaks and troughs are commonplace, it is a business’ ability to adapt to the ever-changing landscape that ultimately determines success.
Sales and marketing campaigns based on data obtained in a dubious manner can expect to receive pushback from the customers they intend to target.
B2B EXPO 2020 is a one-stop-shop event that connects businesses across all industries with the best services, ideas and products available this year.
How do you grow your market share at a time when customers are cutting back on spending you’re fight for visibility in a crowded marketing space?
In the midst of the rush to make everything digital, the business card still remains important in more ways than just conveying contact details.
A comprehensive understanding of the chosen market – opportunities, risks, competitors, regulations, trends – is fundamental to exporting success.
Despite being seemingly futuristic, augmented and virtual reality are just new ways to communicate and entertain, and they’re here to stay.
More and more retailers across the globe are making use of augmented reality to improve customer experience and boost sales.
While content remains king in the digital space, there are many changes and innovations being made in the online marketplace businesses should be awar…
The business basics that every SME should consider as they navigate their way to being dynamic and profitable in 2020 and beyond.
Voice search and geofencing are two of the technology trends that will transform the way marketing is done in the next 12 months.