Sales & Marketing

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Repel the wrong clients and attract the right ones

Your business and personal moral compass will be one of your greatest brand assets to attract and repel particular clients.

social media video

How to create good photos and videos for social media

You can create compelling images and videos for your business via social media even without spending too much.

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Four key trends shaping consumer attitudes revealed

Four consumer trends are considered to be “immediate impactors” set to shape society and the way we do business globally.


Q&A: A revolutionary platform for the real estate market

Ben Voltz and William Evans incorporated the idea of “meaningful conversations” found in dating sites into their real estate marketplace platform.

PR Public Relations - Hand drawn vector illustration

The four best PR tips for small business

PR should never be an afterthought, especially for a small business that is in the middle of its growth and expansion.

Home Podcast Studio. Microphone with a podcast icon on a table

Five reasons you and your business need a podcast

Doing a podcast is a huge opportunity for any business owner to showcase their expertise and gain potential clients in the process.

Customer Service Feedback Form Showing a Poor Rating

Why customers complain more about a bad service over a bad product

Not many organisations realise that customer service has a greater impact on their customers.

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Australian shoppers prefer a brick-and-mortar store over online

The visuals, music, and even scent that a brick-and-mortar store atmosphere can provide has been a determining factor to its patronage by most shopper…


Three logo design trends for 2019

Your logo should be able to connect with your audience while being in touch with the trends in the business world.

delivery investment, delivery managmeent

Last-mile delivery investment to boost sales

A recent report suggests that increased last-mile delivery investment can help businesses uncover new revenue streams.

Richard Weinstein

Q&A: Water-powered growth

Fitness fanatic Steve Petteras was so impressed by the benefits of an alkaline water he bought the company.

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Start-up offers free video marketing solution for selected businesses

A start-up is offering five lucky entrepreneurs a chance to trial its new video marketing solution that is set to launch in February.


Five hot digital tips to take your marketing to the next level

A good marketing strategy delivers on business objectives while developing a strong online presence and a seamless customer experience.

Google, SEO strategies

Why it’s time to move on from old SEO strategies

With algorithms constantly changing, staying on top of the latest SEO practices is crucial in ensuring an effective online marketing campaign.

print, digital, channel

Print vs. digital: which channel is relevant for your customer?

To help you understand which channel may be best for your customer base, here are the repsective benefits of print and digital marketing.

instagram, social media

Caption writing 101 for Instagram business

The caption is as important as the image on Instagram as it’s the words that start a conversation, build a connection and encourage your audience to e…


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