Public Relations

Public Relations Archives

“Beauty isn’t as inclusive as you think it is”: Adore Beauty

Adore Beauty is spearheading a campaign to address the lack of inclusivity in its industry and creating more products fo...
virtual team, virtual offices, communication

Perfecting the art of effective customer communication in semi-remote work conditions

Communication is the single most important ingredient for a business for it to successfully manage a transition to remot...
branding, personal brand

Five simple ways small-business owners can build their personal brand and influence

Even with just limited resources, a small-business owner can harness their own skillsets to establish and grow their per...
gif

Why you need to give your customers social proof

When we see social proof examples on social media we are more inclined to believe that brand because others have shown t...
team building

Team building, differently

Despite the widespread integration communication technology during COVID, human to human connection is imperative to the...

Top digital trends for SMEs to adopt in 2021

Digital automation enables SMEs to streamline their workflow and help to identify areas that can also be automated to in...

Sweet streams are made of this

Alongside professionals looking to upskill, a new cohort of avid chocolate fans are tuning in to Kirsten's online cookin...
organic content, creators

The top 10 red flags for regular LinkedIn users

People use LinkedIn for many reasons, from looking for joint ventures to brand positioning, thought leadership, personal...

The app helping businesses stake their claim

Claim app uses geo-location and customer preferences to connect hospitality businesses with potential customers in their...
SMS

Personalisation: building an effective SMS communication strategy

With lockdowns and forced closures, many small-business owners transformed their systems, adopting SMS as a low cost but...