From the author
2021 Australian local business messaging trends
in Australia, where smartphone penetration is at almost 80 per cent, local businesses have a huge opportunity to use it ...
Podium unveils relief package to support Australian small businesses
Through its SMS-based platform, Podium helps local businesses receive more reviews, collect payments, send SMS campaigns...
How COVID-19 has changed the way consumers choose businesses online
Almost 50 per cent of consumers are more likely to look at a local business’s Google listing before visiting it than the...
What is SMS Marketing, and how can you do it better?
In the modern Australian consumer marketplace, we expect to be reached where it’s convenient for us - and that means tex...
What is business text messaging?
A text can be sent and received at hours convenient to your customer, making it a much more effective way to engage with...