Nicola Moras
From the author

Step into the SME spotlight
More and more businesses are growing their online presence because they are all clamouring and fighting for their piece ...
Dec 11, 2020

Five key steps to stronger online positioning and greater profits
Many are afraid to share themselves online, but it's one of the main keys to being able to stand out by showcasing your ...
Oct 21, 2020

Five ways to use social media to grow your business
The hero of the day is social media automation - subscribe to a platform that allows you to upload the content and then ...
Sep 20, 2020

Using social media to make yourself the trusted advisor
While social media can help you become a trusted advisor to your audience, with more activity online, you need to be abl...
Aug 20, 2020

Feel the fear and do it anyway: five keys to standing out online
Anything you do online needs to have a commercial payoff - when you’re visible you’ll attract more prospects, more enqui...
Jun 18, 2020

Should you continue to sell in times of crisis?
In a crisis you need to continue to market and to sell - you just need to be smart about how that happens and adapt to t...
May 20, 2020

Five ways to take your business online
By posting regular, consistent and helpful content online and on your social media channels you generate goodwill with y...
Apr 21, 2020

Should you be polarising on social media?
Being polarising on social media is not necessarily a bad thing, nor does it have to involve being very aggressive in sh...
Jan 7, 2020

Should you swear in your marketing?
Swearing might seem to be a good marketing tactic in light of recent trends, but it’s not always the right strategy to t...
Nov 18, 2019

Content boot camp
Content is not only blog posts and “stories” on social media platforms - great content solves problems for your audience...
Sep 13, 2019