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Michelle Fragar

Michelle Fragar has spent over 22 years in dedicated senior marketing roles, helping her ascend to the role of Chair of the Australian Marketing Institute’s (AMI) QLD committee. Michelle decided to start her own small business BRANDiT five years ago that is now thriving with over 17 clients. Michelle holds Australia’s highest marketing accreditation, being a Certified Practising Marketer (CPM) of the Australian Marketing Institute (AMI) and a member of the global CMO council. In Oct 2020, Michelle was honoured to be awarded the prestigious “CPM of the Year” positioning her as a leading marketer in Australia.

From the author

redundancy, crisis to opportunity, future, optimistic

From redundancy to success

How being made redundant spurred a salaried employee into becoming an entrepreneur and achieving success with a business...