Melissa Haywood
From the author
Five principles you can implement today with no marketing experience
Regardless of your level of marketing experience, getting the word out about your new business venture is crucial in the...
Apr 6, 2020
How to reach out to, connect with and retain new customers
Exceed your customers’ expectations to retain their interest and loyalty through a free gift, a birthday email or reques...
Mar 5, 2020
Fall in love with your business again
How to avoid the cycle of self-doubt and frustration many business owners feel after the honeymoon period of having star...
Feb 5, 2020
Cracking the Gen Z Code
Gen Z employees often seek opportunities to work in a small team or group, in order to make a bigger impact in an org or...
Jan 28, 2020
How to be a business boss in 2020
Top tips on not being left behind in 2019 so you can enter the new decade with the mentality of an organised and thrivin...
Jan 7, 2020
How to make Black Friday and Cyber Monday a success
Create excitement around your Black Friday and/ or Cyber Monday offering by posting “teasers” -social media is a great a...
Nov 26, 2019
How to sell your company in five minutes
In today’s world of increasingly short attention spans, being able to sell your company quickly and effectively is a key...
Oct 23, 2019
Top tips on converting consumer leads to sales
A quick follow-up is an effective way of converting leads into sales - simply always touch base with customers following...
Oct 1, 2019
Thriving as a small business in the new financial year
The crossover into the new financial year can be a busy and overwhelming time, but it can also be an opportunity to refo...
Sep 4, 2019
The expert’s rulebook to designing maximum-impact promotional materials
Your promotional materials should be able to make an impact on your target customers, so they to play with your customer...
Jun 11, 2019