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Marcus Marchant

Marcus Marchant is Vista Chief Executive Officer, Australia, New Zealand & Singapore. As an expert in digital transformation with a focus on companies that service small business, Marcus’s career to date has spanned industries from banking, telco and insurance. Marcus’s experience working with small businesses began in banking and finance at CitiBank in a multitude of roles culminating in Head of Customer Strategy. He went on to hold the positions of Director of Digital & Onboarding at Optus and Group Chief Digital & Innovation Officer at QBE Insurance where he was responsible for both companies’ digital transformation and optimisation of SMB experience. Passionate about small business, Marcus has also seen success with his own small business, founding men’s swimwear brand, Bondi Joe.

From the author

challenges

How SMEs can survive and thrive in 2023 

Upskilling will be a key focus of 2023 for SMEs, with 40 per cent confirming it's an area of investment.
Public holidays

Seven tips for a profitable SME summer

If you live in an area that attracts tourists in the warm-weather months, you have the opportunity to connect with an en...
trademark, business name

Five ways to make your business stand out this year

Apart from your offering and great customer service, standing out is all about how you promote your business and connect...
Your CSR program should be improving staff morale, increasing your staff retention rates and it should be a profit centre to the business.

How to launch a sustainable small business

The more structured, well-thought-out sustainable decisions you make early on, the better chance your company has for su...
dad-preneur

Balancing entrepreneurship and parenting: how to become a successful dadpreneur

To be a successful dadpreneur is to know how to strike a kind of work-life balance that doesn't sacrifice family life or...