Lauren Fried

From the author

Lauren Fried

Four signs you’re ready for a rebrand

If you still need to explain what your business does for more than a few minutes, you’re in need of a rebrand – your bra...
Lauren Fried

Six things an entrepreneur needs to make time for

Entrepreneurs must love growth and development – you can always learn from someone who is more successful than yourself,...
Lauren Fried

Taking your business to the next level

The role of the advisory board will evolve over time, but it will definitely create a culture of learning for your busin...
Lauren Fried

The art of thriving in the service business

A service business that can bill clients on a retainer makes a world of difference. Cashflow, capacity and resources are...
Lauren Fried

Got an exit plan?

An exit strategy that gets a great price needs careful long-term planning – anyone who runs a successful business unders...
Lauren Fried

Younger women needed in senior roles

While women are broadly represented at the bottom of organisations in support and administrative roles, their numbers dr...
Lauren Fried

Small business can think big – and win

Privately-owned small business carries a lot of risk, both for the actual business as well as their family financial res...
Lauren Fried

Women – the next economic powerhouse

Ignore women at your peril. That’s the message for businesses in 2016, regardless of the product or services they provid...