Ali Raza is a demand generation and growth marketing expert, speaker, innovator and CEO of Invicta Agency. Ali has worked across many senior sales, marketing and business development roles across retail, banking, automotive, consulting and renewable energy at companies including Harvey Norman, Microsoft and Google over the past fifteen years, before founding Invicta. Invicta analyses a company's business strategy, customer profiles, market viability and a host of other factors to create a digital strategy that generates customer demand and translates into increased sales. Ali is driven by educating other entrepreneurs and business owners with the skills they need to scale and transform their businesses.
