Alex Jones

From the author

staff, talent acquisition, recruitment

How Australian SMEs in tech can survive the war on talent

The tech sector in Australia is battling a war for talent and SMEs should address and promote a company culture that emb...

Essential Pay Per Click testing tips for beginners

Pay Per Click testing should prioritise your copy - ensure you've included words that entice people to click your ad.

Five simple strategies to increase brand engagement in B2B marketing

B2B customers are 50 per cent more likely to buy if they see personal value in their decision.