Adam Marks

Adam Marks is a Principal Consultant of Customer Experience at Qualtrics. Prior to joining Qualtrics, Adam spent three years working in industry for Westfield Shopping Centres and three years at Ernst & Young as a Manager in the Advisory, Customer and Strategy Practice. Adam has an extensive understanding of customer experience, leading a series of engagements and teams in CX strategy, program optimisation, user experience and customer experience design. In particular, Adam enjoys advising clients on how to identify and overlay best practice to reduce pain-points and design the desired future state path to purchase.